Conner & Winters Unveils Modern Logo and Brand Platform 6

Conner & Winters Unveils Modern Logo and Brand Platform

  New brand to match the Firm’s continued commitment to clients

Tulsa, Okla. (February 23, 2021) – Conner & Winters,  LLP, a premier,  full-service law firm in the region, today announced a rebrand  to its visual identity that reflects its deep dedication to client success and legal excellence.

“This is a very exciting time for our firm. Last year, we decided to take our marketing  efforts to the next level, aiding in the firm’s business growth strategy. But before that could happen,  we needed  a visual personality that truly stands out,” said Scott Hathaway, president  of Conner & Winters.

The re-energized brand platform transformed the firm’s old logo from a conservative and traditional  one to a sleek and modern form of the firm’s name by highlighting  and deconstructing  the Es. The stacked Es were designed at an angle, creating a stairstep effect that plays on the firm’s new tagline:  ”A Step Above.”

“Now we feel our brand more accurately embodies who we are: Conner & Winters,  a firm that’s always a step above in providing  excellent legal counsel, client service, and responsiveness,”  said Hathaway.

Conner & Winters additionally  chose to incorporate  four accent colors into its color palette. Magenta will serve as the firm’s primary accent color, with lime green, teal, and purple  as additional options for practice groups to use in marketing  pieces. The accent colors were inspired  by a Native American  piece of art called “Her Many Horses” crafted by artist Dana Tiger; a piece that has significant meaning to the firm’s Native American Law group and that is used frequently  in marketing  and new business  materials.

In addition,  the firm dropped  the ampersand  from the logo design for marketing  purposes  only. It will remain Conner & Winters in all communications.  The six office addresses,  phone numbers,  website and social media handles  will also remain the same.

About Conner & Winters,  LLP

Founded  in 1933, Conner & Winters, LLP has six offices located in Tulsa, Oklahoma City, Northwest Arkansas,  Dallas, Houston, and Washington D.C. The firm serves a broad range of clients in local, state, regional, national, and international  arenas. Its clients include businesses  of all sizes and types, from locally owned companies to multi-national  corporations and individuals,  estates and trusts, municipalities  and other public-sector organizations, institutions,  and charitable foundations.  Conner & Winters,  LLP, is a full-service firm with more than 100 attorneys successfully representing  numerous areas of practice. For more information, visit

Media  Contact:

Laura Rudicel
Marketing  Director

Tags: rebrand, Client Service, Conner & Winters, Scott Hathaway, and responsiveness, Law Firm, legal counsel

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